This week, you will learn about the issues surrounding the use of online instruments from a researcher’s as well as a participant’s point of view. You will also gain an understanding of why it is important to consider the participants when administering tests for reasons, such as participant dropout due to the scale being too long or difficult to access. Further, you will learn about issues related to test administration, interpretation, and use, including bias.
The key issues when considering the use of a survey include the construction of the survey (open versus close-ended questions); if you are using a rating scale, how you will be administering the survey (such as in-person, mail, telephone, or online); and what type of sampling techniques you will use.
Be sure to review this week’s resources carefully. You are expected to apply the information from these resources when you prepare your assignment.
All resources for this week:
Jackson, S. L. 2016 Research methods and statistics: A critical thinking approach.
Read Chapter 4 (pages 88-101)
Trochim, T.M., Donnelly, J., & Arora, A. 2015 Research methods: The essential knowledge base.
Read Chapter 7
Couper, M.P., Traugott, M.W., & Lamias, M.J. (2001). Web survey design and administration. Public Opinion Quarterly, 65(2), 230-253. http://proxy1.ncu.edu/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=bth&AN=4939116&site=eds-live
Mahon-Haft, T. A., & Dillman, D. A. (2010). Does visual appeal matter? Effects of web survey aesthetics on survey quality. Journal of the European Research Association, 4(1), 43-59. https://ojs.ub.uni-konstanz.de/srm/article/view/2264/3977
Mayerson, P., & Tryon, W. W. (2003). Validating internet research: A test of the psychometric equivalence of Internet and in-person samples. Behavior Research Methods Instruments & Computers, 35(4), 614-620. http://proxy1.ncu.edu/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=edswss&AN=000187916000015&site=eds-live
Naglieri, J. A., Drasgow, F., Schmit, M., Handler, L., Prifitera, A., Margolis, A., & Velasquez, R. (2004). Psychological testing on the internet: New problems, old issues. American Psychologist, 59(3), 150-162. doi:10.1037/0003-066X.59.3.150 http://proxy1.ncu.edu/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=pdh&AN=2004-14611-001&site=eds-live
Work on Signature Assignment
This week you will work on your Signature Assignment, which is due in Week 12. Your Signature Assignment requires you to design a research survey tool that utilizes a quantitative design, and then you will discuss its merits.
You will utilize the knowledge and skills that you developed throughout this course to describe the development and evaluation of a quantitative survey instrument. This will include describing: 1) steps to develop the instrument; 2) the construct under examination; 3) the participants; 4) procedures assessing reliability and validity; 5) avoiding bias and ensuring ethical guidelines are followed; 6) what type of analysis you would use; 7) what results would be likely; and 8) evaluating the properties of the instrument.
You do not need to submit any documents this week.
Course Learning Outcomes associated with this assignment:
1.0. Identify the types of quantitative research design.
2.0. Apply quantitative research methods to your identified research problem and evaluating methods usage in research.
3.0. Analyze ethics in quantitative research.
4.0. Examine validity and threats to validity in quantitative designs.
5.0. Evaluate aspects of quantitative designs.
6.0. Compare the roles of sampling techniques in quantitative designs.
7.0. Identify the different sampling methods used in quantitative research.
8.0. Design a research survey tool that utilizes a quantitative design.